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Toys Are Us: A Revolution in Plastic explores the creative, sophisticated, and oftentimes challenging world of designer vinyl toys through the eyes of the designers and collectors who help create it. The film features interviews with such artists as Frank Kozik, Patrick Ma (Rocketworld, IWG), Tara McPherson, Kano (Moneygrip), Erick Scarecrow (ESC Toy, Liberty), Mark Nagata (Max Toy Co., Captain Maxx), Brian Flynn (Super 7), Mars-1, Jermaine Rogers, J Neth and more, as well as collectors and fans. The DVD also includes additional interview footage with Mars-1, Patrick Ma, Brian Flynn, and Frank Kozik—who also takes viewers on a tour of his personal toy collection! High energy and fast paced, Toys Are Us is a celebration of new forms of artistic expression, DIY culture, and, of course, toys! Toys Are Us was filmed on location at the artists' and collectors' homes and studios, various toy stores, and Comic Con International 2006, and features a soundtrack with music by Mindless Self Indulgence, Longway, Brian McCarty, Stick Shift, and I, Synthesist. Toys Are Us: A Revolution in Plastic will be released on July 25th 2007 @ SDCC, where it will be available exclusively at the Toy Tokyo Booth. For those unable to attend the convention, the film will be sold through various online and real-world retailers, as well as through the X-Ray Films web site.
copyright 2007 X-Ray Films